by Ivan Reyes | Aug 12, 2022 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, SEO
Many of my clients demand more high-quality data in extensive reports. In the worst case, however, the data remains unused or, alternatively, we are satisfied with just using it to describe what happened. The gaze is strongly in the rearview mirror, although by making...
by Ivan Reyes | Aug 30, 2019 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, SEO
Conversion When designing a website to generate conversion, it is a common error to assume the needs and behaviour of web users. But, what happens when users collectively violate planned behaviour by doing things completely differently than it was intended?...
by Ivan Reyes | Aug 15, 2019 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, SEO
When to use Google Analytics and Google Tracking Tags? The basic principles behind installing Google Analytics are that the Google Analytics Tracking Tag should be triggered on the page when you load the page as soon as possible. This data will help you to optimise...
by Ivan Reyes | Aug 10, 2019 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, SEO
How to prioritise the information in your content? Knowing whom you are writing for is essential for any digital marketing consultants, agencies or even for yourself, when creating content for your website. Once you know the demographic and geographic data such as...
by Ivan Reyes | Aug 5, 2019 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, SEO
Imagination pays off! Use your imagination to improve the user experience of your website. By ensuring that the basic functionality of your website meets your online objectives you can differentiate the user experience of your website in a positive way. One good...
by Ivan Reyes | Aug 5, 2019 | Blogs for SEO, Digital Marketing Tips, Google, Ivan Reyes, MICE industry, SEO, venues
Writing Venue Descriptions that Sell Don’t waste an opportunity to promote your venue well! Once I heard a phrase from J Martin that “words are free. It’s how you use them that may cost you.” In this context, the way you use your words describing any meeting...